Caesars Sportsbook Pioneers Mobile Betting in North Carolina on Tribal Lands

Caesars Sportsbook has ushered in a new era of mobile sports betting in North Carolina, marking a significant milestone by becoming the first operator to launch on the tribal lands of the Eastern Band of Cherokee Indians.

This development, facilitated under the auspices of the Indian Gaming Regulatory Act, allows residents aged 21 and over to engage in sports wagering through the Caesars Sportsbook app, now available on iOS and Android platforms.

The initiative was made possible through Caesars’ expanded partnership with the Eastern Band of Cherokee Indians, emphasizing the strength and growth of their long-standing relationship.

The collaboration has brought mobile sports betting to life at Harrah’s Cherokee Casino Resort in Cherokee, NC, and Harrah’s Cherokee Valley River Casino & Hotel in Murphy, NC, along with surrounding tribal lands, enhancing the betting experience for sports fans.

Eric Hession, President of Caesars Digital, expressed gratitude for the collaborative effort that made this launch possible, highlighting the app as a perfect complement to the in-person retail sportsbooks that have been enjoyed by many in Western North Carolina for years. The launch coincides with a vibrant sports calendar, offering plenty to be excited about for fans and bettors alike.

In a landmark moment, the first online wager via the Caesars Sportsbook app was placed within the Eastern Band of Cherokee Indians’ territory, signifying the commencement of legal, mobile sports betting in the region.

Caesars Sportsbook Pioneers Mobile Betting in North Carolina on Tribal Lands


This move not only capitalizes on the existing brick-and-mortar sportsbooks operated by Caesars on tribal land but also paves the way for a broader statewide online sports betting initiative set to begin on March 11.

The Caesars Sportsbook app promises a seamless transition to digital betting, maintaining the same offerings across North Carolina without any differences in the markets available. Bettors can now pre-register and prepare for the statewide launch, with the app integrating the Caesars Rewards loyalty program to enhance the wagering experience further.

This pioneering step by Caesars and the Eastern Band of Cherokee Indians not only enriches North Carolina’s sports wagering landscape but also underscores the potential of mobile betting to transform the gaming industry. As Caesars Sportsbook continues to expand its footprint, the focus on responsible gaming education and practices ensures a safe and enjoyable environment for all users.

As North Carolina looks forward to the statewide expansion of online sports betting, the early success of Caesars Sportsbook on tribal lands serves as a promising indicator of the growth and opportunities that lie ahead in the Tar Heel State’s gaming sector.

Follow us

Martin Vatev's exploration into the world of words began not amid the pages of fictional tales but within the bustling, pragmatic environments of newsrooms and media outlets. As a student of Journalism at the Technical University of Dortmund, Martin was swiftly plunged into the ecosystems of stories that were urgent, real, and imperatively bound to the world's happenings. By taking part in different local media, his days were enveloped in uncovering facts, ensuring objectivity, and rendering narratives that adhered strictly to the pulses of reality.